world, meet scent-flavored hydration
Plain water with great taste—and no sugar.
pop on a pod, get your brain awed
Get ready: Our flavors are going to blow your mind.
colors on deck
not a pigment of your imagination—we've got plenty of accessories.
it's about damn lime
Citrus got real—this certified classic needs no introduction.
tasting with your nose? let’s make scents of it
Take a sip of plain water from your air up®️ bottle and let the science of retronasal smell kick into action.
Natural flavors are transported through your mouth up to your nose, where your brain interprets the scent as flavor.
You drink plain water, but experience flavors like cucumber, orangeade, and mango-passion fruit. Think of it as tasting with your nose.
discover fan favorites
we've got flavors galore
Variety is the spice of life—and when it comes to matters of taste, there’s a pod for every palate. Whether you love classics like cherry and peach, or prefer layered options like basil-lemon, our expansive (and delicious!) selection of flavors will keep you coming back for more.
you said retronasal what now?!
air up® is so much more than a water bottle—it’s a hydration revolution. Our one-of-a-kind drinking system transports carefully-crafted “flavors” through the mouth to the olfactory receptors, where your brain perceives the smell as taste.
Scientists call this concept “retronasal smell,” which basically means tasting with the nose. Still with us? The main takeaway here is that with air up®, you can make plain water taste like your favorite flavors, without adding any of the traditional additives found in conventional flavored drinks. Magic, but make it real.
hi, we’re air up®
Aka the world’s first hydration system flavoring water through scent. (No biggie.) Being the first of anything can come with confusion—so let’s clear the air. Here’s what you can expect from us.
Our natural flavors are made with fruits, plants, and spices—no sugar, calories, or artificial ingredients, ever.
Durable? Check. Our reusable water bottles are crafted from BPA-free Tritan, a high-quality material.
Pop on a pod, experience over a gallon of delicious flavored water, all from a single pod. Drink. Refill. Repeat.
the hype is real
Omg! This is the first time I’ve tried this, and it’s amazing. I’ve never experienced anything like it. I ordered the Mango-Passion fruit flavor pods, and it was like a blast of summery flavors—so cool. I really enjoy air up and can’t wait to try more flavors and check out more accessories!
AMAZED—I can really taste it!!
I was initially skeptical about purchasing the bottle and pods, but once I set it up and put a Cherry flavor pod on, within a few sips I could seriously taste it. DEFINITELY a convert. Since I have a lot of serious allergies, this system is brilliant—no risk of being allergic to it.